Elasticity and Total Revenues
Total Revenues = P * Q
- when price goes up, Q goes down
- when price goes down, Q goes up
- Example: P goes from $50 - $80 and Q goes from 10 - 4..... is it elastic?
* TRA = $50 x 10 = $500
* TRB = $80 x 4 = $320 ...... decrease in total revenue = price change and TR change in opposite directions = ELASTIC
Income Elasticity of Demand
- (% change in Q)/(% change in income) ......
* > 0 = normal good
* < 0 = inferior good
We also began very preliminary discussions on the law of supply....
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